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Malaysia Bulletin

Malaysian and world news, summarised in Bahasa Malaysia for TikTok. We grew it from zero to 100K followers in seven months.

For
Our own media brand
Year
2025–26
What we did
Content strategy · AI-assisted production · Community
See it
@malaysiabulletin on TikTok
@malaysiabulletin

Dari sifar ke 100,000 dalam tujuh bulan.

106.2K pengikut1.6 juta suka
Malaysia Bulletin, 2025–26.

The context

Malaysia Bulletin is ours: a news-summary channel in Bahasa Malaysia (“Ringkasan Berita Malaysia dan Info Dunia”), with series like Analysis and Lepak.

The problem

Before asking a client to trust us with their audience, we wanted proof we could build one from nothing, with our own time and money on the line.

What we did

  1. 01

    One format, done daily

    Short, scannable summaries of what Malaysians are talking about today, in the language they talk about it in.

  2. 02

    A production line, not a burst of effort

    AI handles research, drafts and first cuts; people handle judgement, tone and the final edit. Consistency is what the algorithm rewards.

  3. 03

    Series that give people a reason to follow

    Playlists like Analysis and Lepak turn one-off views into a habit.

The numbers

followers
106.2KfollowersPublic profile, 5 Oct 2026
likes
1.6MlikesPublic profile, 5 Oct 2026
from zero to 100K
7 monthsfrom zero to 100KFrom our records

Where it stands

106.2K followers and 1.6M likes as of 5 October 2026, from zero in about seven months.

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